We’re delighted to announce our very first collaboration with a homegrown business that specialises in comfortable apparel for mummies. In line with the launch of their latest nursing bralette, we’re glad to announce an exclusive photography session that’s meant just for mummies and their little nurslings.

As any new mummy would happily attest to, maternity apparel tends to be really comfortable. And why shouldn’t they be, really? They’re made to adapt to growing bellies (as well as bosoms) and are usually so soft and stretchy that it would be a shame to not wear them long after you’ve given birth! This is how we chanced upon a homegrown company that prides itself on meeting the needs of new and expectant mummies for quality maternity apparel.

A mother with a ponytail smiles at her baby, who reaches toward her face, on a bright bed with soft pillows.

Snuggles and cuddles!

A black lace maternity garment with a Happy Maternity tag rests on linen fabric beside an amber perfume bottle.

Happy Maternity is an online store that makes clothes and innerwear for the modern nursing mummy. Combining practicality, comfort and style, their aim is to create apparel that new mummies can wear during pregnancy, while nursing, and beyond. Their specialty though is in their nursing bras and tops, which are made to be as comfortable as they are convenient for busy, breastfeeding mummies.

A joyful mother in a cream lace bralette and cardigan holds her smiling baby on a bright, airy bed.
A delicate cream lace maternity bralette lies on soft linen beside a dried flower bouquet and a small amber bottle.
A mother in a floral kimono and wide-leg pants stands in a sunlit bedroom, tenderly holding her newborn baby.
A mother in a black top sits in a wicker chair cradling her newborn baby beside a table with books and a flower vase.

This was one of the reasons we were excited to collaborate with them as they launched their newest and most stylish nursing bra to date. The Avery Dove Nursing Bralette is a comfortable undergarment that’s made of soft, breathable cotton with practical nursing clasps and classically chic lace design. It is meant to be a perfect fit for the glamorous modern mommy.

Oh, and need we mention that they look gorgeous in photographs, too?.

A delicate beige lace bralette rests on a linen fabric surface beside soft pink flowers and small dark bottles.

As newborn photographers, we thought it was only fitting for us to celebrate the beauty of motherhood by offering an exclusive session just for mummies and their babies. As part of our collaboration, we are offering all Happy Maternity customers who purchase the new Avery Dove Nursing Bralette the opportunity to book a uniquely designed session with us that’s meant just for mummy and baby.

The “Happy Mommy & Me” session with Bows and Ribbons Photography is a session crafted especially for mummies who have purchased Happy Maternity’s latest nursing bra and is priced at just S$398 (more details below).

A dark-haired mother sits on a white bed gently cradling her sleeping newborn baby in soft natural light.
A smiling mother lies on a bed in a lace top and gazes lovingly at her sleeping newborn swaddled in white.
A mother in a mustard dress sits on a bed holding her swaddled newborn wearing a headband in a bright room.
A smiling mother in a floral dress sits on a bed holding her toddler daughter in a bright, softly lit bedroom.

“Happy Mommy & Me” session details:

  • A 30 minute photography session at Bows and Ribbons Photography’s lifestyle studio
  • A personalised Preview Gallery consisting of up to 20 images to choose your favourites 
  • 5 Full-Resolution digital images to keep (all meticulously post-processed and canvas-ready)
  • The option to purchase additional photographs at a limited time discounted price
  • Outfits for mummy and baby will be provided by Bows and Ribbons Photography
  • Exclusively for Happy Maternity Avery Dove Nursing Bralette customers
  • Limited session slots are available

An option to have nursing photographs taken.

A mother nurses her baby in a wicker chair in a cozy bedroom with the handwritten text little nursling.

If you’re interested in booking your “Happy Mommy & Me” session, just drop us an email at hello@bowsandribbons.photo together with a copy of your Happy Maternity receipt.

A black lace bralette lies on a gray linen surface next to a printed paper card in soft, moody lighting.

Do remember to include some information about yourself, your contact details, as well as the age of your baby.

Terms and conditions apply.